Email marketing isn’t just about filling inboxes. It’s about building connections that last. For SMEs, it’s the perfect way to turn occasional buyers into loyal customers, but only if you do it right. Let’s just not waste time, come straight to the point – get to what works. 1️⃣ No More “Spray and Pray”—Segment Your […]
Cold emailing is a way of contacting someone without any prior connection. It is often used as a marketing or sales strategy to reach out to potential customers or clients. The goal of effective cold email outreach is to establish connections. In order to be effective, it should be well-written, relevant, and personalized to the recipient.
